Wednesday, 26 September 2012

Focus Group Feedback


Feedback

During our focus group where we pitched our film in progress, ‘Jasper: The Bully Who Didn’t Stop’ we got great feedback that we will use to enhance our film treatment and make it more suitable to the target audience.

In the original treatment, the protagonist was an unfortunate nerd whose life is being made worse by a mischievous ghost! The group (17-18 year olds) found this concept to ‘sick’. From this we’ve learned that audiences don’t like to see good people get bullied and haunted for fun. They failed to see the comedy. Instead, they suggested that the protagonist be a bully who is then haunted as a result of Karma.

The audience also brought forward an ethical issue regarding Christianity. In the original film treatment, Nigel’s life improves when he finds God which annoys the ghost making him more determined to ruin Nigel’s life. Even though comedy isn’t funny unless it offends, the focus group felt it was best to leave out religion thus removing the turning point in Nigel’s life. The group felt that Nigel didn’t need a turning point in his tragic life for the ghost to possess him. Also they didn’t like the fact that his life doesn’t get better seeing as he’s innocent.

The group suggested that Nigel be an arrogant, mean, popular, bully who would make the mischievous ghost ‘Karma’ give Nigel a taste of his own medicine and ruin his life!

Nigel is now Brad!

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